As I think about and research this whole bar-owning business (literally!), it seems that one of the most important factors is that of location. In this economic climate where folk have very little money to spend on stuff, the place where a pub/bar/restaurant is situated becomes paramount. Do the residents in the vicinity want random, fairly-traded ales, or are would they be much more happy with a pint of Stella? This is where the whole 'market research' thing comes in (see, I know all the lingo!) and I'm pretty sure this should be a high priority on my to do list. I'll be honest, I'm a city boy. I love everything about the city, the busy-ness, the excitement, the people, the energy. For me, the nearer I can be to where all the action is happening the better. With this in mind, it probably comes as no surprise that my first thoughts are to look at a city centre location, or at least a relatively central suburb. I think my grand plans plans for something a bit alternative would work best here.
So here's the dilemma. I recently met up with a friend who is a very successful businessman and is very interested in my idea. He immediately caught the vision for a pub that was run along ethical lines and aimed at doing good in the community, even to the extent of hinting at financial investment!!! Money! Awesome!!! However, as the conversation progressed it became apparent that our visions differed in one small but crucial way - he envisaged a traditional country pub, not a contemporary, city-centre bar. This leaves me with a big question - if pushed, do I abandon the original vision in order to get the money, or do I turn down my first sniff at serious financial backing in order to retain the integrity of the concept? This is not an easy one, as I don't want to be so arrogant as to refuse to listen to the ideas and thoughts of those who are successful in business, plus I can see that his ideas could have a lot of potential. I've been thinking about this a lot, but in the end there is one consideration that I think tips the balance:
Hot Fuzz. I don't want to be stabbed by a psychotic, knife wielding octogenarian.City centre it is then.
I'll outline to him in more detail exactly what I plan and hope he will still be interested in supporting me, but we'll have to wait and see.
